
How Retrieval-Augmented Generation Actually Decides What to Cite
A deeper technical look at the retrieval-then-generate mechanics behind AI answers, and why what the retrieval step scores matters more than keyword matching.

A deeper technical look at the retrieval-then-generate mechanics behind AI answers, and why what the retrieval step scores matters more than keyword matching.
A practical measurement methodology for teams who don't yet have a dedicated AI-citation tracking tool — building a query panel, manual spot-checks, and referral signals.

Practical entity disambiguation tactics for brands competing against similarly-named entities or trying to be recognized at all by knowledge-graph-dependent systems.

A direct comparison of what still matters and what's newly important when optimizing for AI Overviews specifically versus classic ten-blue-links results.

Tactical, sentence-level structural techniques that make one page more quotable than a competing page covering the exact same topic.

A practical guide to generative engine optimization (GEO): how LLMs choose sources to cite, and the on-page and off-page tactics that increase your odds of being one of them.

AI-mediated search is shifting the currency from backlinks to citations. Here's what that means for how you should be earning mentions in 2026.

A before/after case study: the specific structural changes — answer-first paragraphs, FAQ blocks, entity clarity — that tripled our AI citation rate in 90 days.

Which JSON-LD schema types genuinely help AI answer engines extract and cite your content — FAQPage, Article, and speakable — with copy-paste examples.

A reference glossary covering classic SEO terms alongside the new GEO/AEO vocabulary — RAG, citation rate, answer engine, entity SEO, and more.